Will Credit Cards Revive Purchase Behaviour, once again?

In 2021, will banking loyalty change, especially amongst credit card holders? Here’s how banks can tweak their loyalty programs and reward platforms to earn customer loyalty, during the pandemic.

The Road to 5G: The Test of Customer Loyalty

Users usually use a mobile network for years. But can their loyalty waver? Read R360’s insights on what is changing customer loyalty towards India’s telco operators, and how to use loyalty programs and rewards platforms to influence user behvaiour.

Why Healthcare Marketing is not ROI-friendly

Can healthcare brands benefit from ROI-based customer loyalty programs? Here are 3 insightful questions (and answers!) to reevaluate your loyalty marketing strategies and build impactful healthcare reward programs.

What's the Next Big Transformation in Digital Payments?

Can India’s FinTech Payment Service Providers (PSPs) maximise profits by using customer loyalty platforms? Here’s why impactful reward programs in digital payments can increase loyalty, and also become a sustainable revenue source.

eWallets OR UPI? The Elections are Not Over Yet!

With UPI emerging as the most preferred payment option, can eWallet Payment Service Providers (PSPs) in India, benefit from customer loyalty softwares? Here’s how loyalty platforms and reward programs can revive eWallet usage in FinTech.